Thursday, November 5, 2009

Better than Ever








Since first opening its doors in 2003, the LA-based company, Ever has been producing utilitarian + comfortable, fashion-forward clothing that makes it seem like the Marty McFly’s delorean somehow picked up some apparel artifacts in WWII among one its nonsensical adventures + brought them back to us dwellers of the present. The lines can be thought of as luxury travel that combine excellent quality of materials + extreme comfort having international flare of casual timelessness. Ever, although staying true to basics like hoodies + jeans, are becoming more + more respected for their leather jackets + silk skirts. Currently ever has shops in LA, Montecito, + is occupying a temporary space in Fashion Island in Newport Beach until they set up shop in a more permanent store in a section currently being constructed in the luxury + quality laden mall that is becoming a hipster + trend-setting locale because of new, great lines + stores like Ever.-Pjax

1 comment:

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